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	<title>Comments on: The Jive Strategy</title>
	<atom:link href="http://www.thedavidchronicles.com/2008/11/the-jive-strategy/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/</link>
	<description>On the Artistry and Inspiration of David Archuleta</description>
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		<title>By: baobabs727</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12798</link>
		<dc:creator>baobabs727</dc:creator>
		<pubDate>Tue, 18 Nov 2008 10:15:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12798</guid>
		<description>Looks like someone doesn&#039;t subscribe to the &quot;trust jive&quot; philosophy. Perish the thought.</description>
		<content:encoded><![CDATA[<p>Looks like someone doesn&#8217;t subscribe to the &#8220;trust jive&#8221; philosophy. Perish the thought.</p>
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		<title>By: panamom</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12797</link>
		<dc:creator>panamom</dc:creator>
		<pubDate>Fri, 14 Nov 2008 13:05:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12797</guid>
		<description>I am part of the crowd that is happy with the cd. If we had never known there were bonus tracks, we would be discussing the songs in the cd and not why the &#039;other ones&#039; were not included. Don&#039;t misunderstand me, I would have preferred to see them in the cd as well, not just because they are great songs, great tunes, but because David wrote and cowrote some of them, and because they are catchy and I think teen appealing as well.

But, like many of you have already said,
1. David is very smart. He knows what kind of music makes the billboards. Remember, he is a billboard nerd.
2. He wanted to experiment
3. He wants to keep his age
4. He has to play the game too, their game, not just his
5. He has to appeal first; to lure new fans to his DAstyle, and once they are lured, they will be hooked
6. Finally, he is not alone, he has his father covering his back, and a bunch of angels watching his path.

highervibe #45 My bets are on David and Jeff
I will add, Trust the Archuleta TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA

One more thing, Kizzi: you are hilarious</description>
		<content:encoded><![CDATA[<p>I am part of the crowd that is happy with the cd. If we had never known there were bonus tracks, we would be discussing the songs in the cd and not why the &#8216;other ones&#8217; were not included. Don&#8217;t misunderstand me, I would have preferred to see them in the cd as well, not just because they are great songs, great tunes, but because David wrote and cowrote some of them, and because they are catchy and I think teen appealing as well.</p>
<p>But, like many of you have already said,<br />
1. David is very smart. He knows what kind of music makes the billboards. Remember, he is a billboard nerd.<br />
2. He wanted to experiment<br />
3. He wants to keep his age<br />
4. He has to play the game too, their game, not just his<br />
5. He has to appeal first; to lure new fans to his DAstyle, and once they are lured, they will be hooked<br />
6. Finally, he is not alone, he has his father covering his back, and a bunch of angels watching his path.</p>
<p>highervibe #45 My bets are on David and Jeff<br />
I will add, Trust the Archuleta TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA TTA</p>
<p>One more thing, Kizzi: you are hilarious</p>
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		<title>By: dma</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12796</link>
		<dc:creator>dma</dc:creator>
		<pubDate>Fri, 14 Nov 2008 06:25:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12796</guid>
		<description>Yea, Fe I am with you all the way.  I am a crooner lover for far more years than I want to admit and I love his ballads but I want David to enjoy the &quot;pop&quot; years and be his own age.  He has plenty of time to change the course of music.  His generation needs him and they have to know him their way before they can be led his way.  He has to experiment and grow and learn and we get to watch.  I just am so excited I can hardly contain myself.

I have worked with college students for years now and they need a good role model.  They crave innocence and joy in their own cynical way.  David is a light for this age group and we must celebrate his willingness to relate to his peers and make music they will want to listen to while maintaining his own personal standards in lyrics and content.  I so trust and admire this young man.</description>
		<content:encoded><![CDATA[<p>Yea, Fe I am with you all the way.  I am a crooner lover for far more years than I want to admit and I love his ballads but I want David to enjoy the &#8220;pop&#8221; years and be his own age.  He has plenty of time to change the course of music.  His generation needs him and they have to know him their way before they can be led his way.  He has to experiment and grow and learn and we get to watch.  I just am so excited I can hardly contain myself.</p>
<p>I have worked with college students for years now and they need a good role model.  They crave innocence and joy in their own cynical way.  David is a light for this age group and we must celebrate his willingness to relate to his peers and make music they will want to listen to while maintaining his own personal standards in lyrics and content.  I so trust and admire this young man.</p>
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		<title>By: Fe</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12795</link>
		<dc:creator>Fe</dc:creator>
		<pubDate>Fri, 14 Nov 2008 02:44:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12795</guid>
		<description>I, for one, am going to enjoy every dang moment of David&#039;s career, which includes the time he spends under the Jive label. I happen to love the money in the bank songs, they&#039;re fun and take my mind off the heavier concerns of life. Yes, I know he has a glorious voice, but for gosh sakes, he IS just a kid still. Let&#039;s enjoy him right where he&#039;s at. He gave God the credit for his talent, and no doubt he is trusting in God to OPEN the doors and the windows to use that talent as he grows and matures as an artist. Remember, patience IS a virtue!</description>
		<content:encoded><![CDATA[<p>I, for one, am going to enjoy every dang moment of David&#8217;s career, which includes the time he spends under the Jive label. I happen to love the money in the bank songs, they&#8217;re fun and take my mind off the heavier concerns of life. Yes, I know he has a glorious voice, but for gosh sakes, he IS just a kid still. Let&#8217;s enjoy him right where he&#8217;s at. He gave God the credit for his talent, and no doubt he is trusting in God to OPEN the doors and the windows to use that talent as he grows and matures as an artist. Remember, patience IS a virtue!</p>
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		<title>By: sparkle5</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12794</link>
		<dc:creator>sparkle5</dc:creator>
		<pubDate>Fri, 14 Nov 2008 00:07:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12794</guid>
		<description>David is already passed the small club stage. Sorry. That kind of marketing would demean him and give ammo to the bashers (&quot;Look David has been reduced to small club gigs&quot;) more than it would establish &quot;street cred&quot;.

Also, I see nothing wrong with Jive&#039;s marketing strategy to this point for the debut album. David said he wanted to make music for kids his age. That&#039;s what he&#039;s doing. So that&#039;s going to be the target market obviously at least for the initial phase.</description>
		<content:encoded><![CDATA[<p>David is already passed the small club stage. Sorry. That kind of marketing would demean him and give ammo to the bashers (&#8220;Look David has been reduced to small club gigs&#8221;) more than it would establish &#8220;street cred&#8221;.</p>
<p>Also, I see nothing wrong with Jive&#8217;s marketing strategy to this point for the debut album. David said he wanted to make music for kids his age. That&#8217;s what he&#8217;s doing. So that&#8217;s going to be the target market obviously at least for the initial phase.</p>
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		<title>By: brooklyndawn</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12793</link>
		<dc:creator>brooklyndawn</dc:creator>
		<pubDate>Thu, 13 Nov 2008 22:01:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12793</guid>
		<description>Ok, Rascal my a&amp;&amp; is duly kicked!

I appreciate the opportunity to be able to express my opinion, and as I love this blog and respect you highly I apologize for the OTT comment.  I don&#039;t think that I express my thoughts coherently.  You aren&#039;t disappointed in David&#039;s cd, put JIve&#039;s marketing plan.  I get it.

I am just in the rejoicing stage right now, because David could have gotten much worse treatment coming off of this show.  I don&#039;t think that Jive or anyone in the industry is looking for an artist.  They are looking for a cash cow.  It&#039;s what David does within the restrictions of his record company that will determine whether he is taken seriously or not.

Frankly besides the teen idol strategy for dummies approach, I don&#039;t think that they have harmed him much.  He will have the opportunity to showcase his virtuosity on tour which is where alot of his money will be made.  It wll be up to his father/manager and David (who is not afraid to tell his father what he wants/needs) to help select proper venue and material to showcase what we already know, David is a force, and soon everyone will know it.

That may have not been the case had David and company fought too hard for their vision.  I have seen what these record execs do to even artists that make them money, exhibit 1 their biggiest cash cow up until that point Kelly Clarkson.  They cut her off at the knees for having a vision and wanting to expand.  She got what she wanted but she paid a big price.  A price that even she as a somewhat established artist had to pay, and whether she recovers as a recording artist is still up in the air.  I shudder to think that it could be a fate David would share if he doesn&#039;t navigate the waters more carefully.  I think that he and Jeff are ticking all the right boxes at the moment.

That being said I hear you, and I too worry that they don&#039;t know how to market David properly, but considering my middle name is Pollyanna (lol, beebee)I am going to believe that it will work out.</description>
		<content:encoded><![CDATA[<p>Ok, Rascal my a&amp;&amp; is duly kicked!</p>
<p>I appreciate the opportunity to be able to express my opinion, and as I love this blog and respect you highly I apologize for the OTT comment.  I don&#8217;t think that I express my thoughts coherently.  You aren&#8217;t disappointed in David&#8217;s cd, put JIve&#8217;s marketing plan.  I get it.</p>
<p>I am just in the rejoicing stage right now, because David could have gotten much worse treatment coming off of this show.  I don&#8217;t think that Jive or anyone in the industry is looking for an artist.  They are looking for a cash cow.  It&#8217;s what David does within the restrictions of his record company that will determine whether he is taken seriously or not.</p>
<p>Frankly besides the teen idol strategy for dummies approach, I don&#8217;t think that they have harmed him much.  He will have the opportunity to showcase his virtuosity on tour which is where alot of his money will be made.  It wll be up to his father/manager and David (who is not afraid to tell his father what he wants/needs) to help select proper venue and material to showcase what we already know, David is a force, and soon everyone will know it.</p>
<p>That may have not been the case had David and company fought too hard for their vision.  I have seen what these record execs do to even artists that make them money, exhibit 1 their biggiest cash cow up until that point Kelly Clarkson.  They cut her off at the knees for having a vision and wanting to expand.  She got what she wanted but she paid a big price.  A price that even she as a somewhat established artist had to pay, and whether she recovers as a recording artist is still up in the air.  I shudder to think that it could be a fate David would share if he doesn&#8217;t navigate the waters more carefully.  I think that he and Jeff are ticking all the right boxes at the moment.</p>
<p>That being said I hear you, and I too worry that they don&#8217;t know how to market David properly, but considering my middle name is Pollyanna (lol, beebee)I am going to believe that it will work out.</p>
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		<title>By: rena</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12792</link>
		<dc:creator>rena</dc:creator>
		<pubDate>Thu, 13 Nov 2008 21:42:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12792</guid>
		<description>slvrfox - new thread</description>
		<content:encoded><![CDATA[<p>slvrfox -- new thread</p>
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		<title>By: slvrfox</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12791</link>
		<dc:creator>slvrfox</dc:creator>
		<pubDate>Thu, 13 Nov 2008 21:30:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12791</guid>
		<description>Good afternoon my dear Archie lovers.

May I ask a stupid question please, if  there are over 2 million of us out there and most of us will buy at least one cd ( personally I&#039;m a proud owner of 6 including the digital)how do they project the sale of his cd to be only 250k...I would have bet money it would have been at least 500k.........It will definitely be interesting to see the sales count on cook&#039;s cd...</description>
		<content:encoded><![CDATA[<p>Good afternoon my dear Archie lovers.</p>
<p>May I ask a stupid question please, if  there are over 2 million of us out there and most of us will buy at least one cd ( personally I&#8217;m a proud owner of 6 including the digital)how do they project the sale of his cd to be only 250k&#8230;I would have bet money it would have been at least 500k&#8230;&#8230;&#8230;It will definitely be interesting to see the sales count on cook&#8217;s cd&#8230;</p>
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		<title>By: Oriscus8</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12790</link>
		<dc:creator>Oriscus8</dc:creator>
		<pubDate>Thu, 13 Nov 2008 21:30:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12790</guid>
		<description>I keep thinking of how I felt when I first encountered David and his singing.  I recognized his sound and resonated with that singing at some deep psychospiritual level.  I was literally choked up for four days straight.

That soulful man is navigating some very harsh waters these days. It&#039;s not an easy thing to do.  I&#039;m just trusting that he&#039;ll stand strong and have very good timing.  He&#039;s got the power.  There is no doubt in my mind.

My parents taught me to respect and admire those who lived their lives with integrity and honor.  But I don&#039;t remember hearing very much in my youth about the price one can pay for such a life.  There is, however, a price.  I think it&#039;s at once easier and tougher for artists to sort these things out, because they begin at a deeper place.  David&#039;s life is going to be one helluva story, and the choices he makes, especially the ones that nobody sees, will affect his soul and his song.

He&#039;s growing up fast.  The boys and girls in the music industry may not even suspect just how fast he&#039;s moving.</description>
		<content:encoded><![CDATA[<p>I keep thinking of how I felt when I first encountered David and his singing.  I recognized his sound and resonated with that singing at some deep psychospiritual level.  I was literally choked up for four days straight.</p>
<p>That soulful man is navigating some very harsh waters these days. It&#8217;s not an easy thing to do.  I&#8217;m just trusting that he&#8217;ll stand strong and have very good timing.  He&#8217;s got the power.  There is no doubt in my mind.</p>
<p>My parents taught me to respect and admire those who lived their lives with integrity and honor.  But I don&#8217;t remember hearing very much in my youth about the price one can pay for such a life.  There is, however, a price.  I think it&#8217;s at once easier and tougher for artists to sort these things out, because they begin at a deeper place.  David&#8217;s life is going to be one helluva story, and the choices he makes, especially the ones that nobody sees, will affect his soul and his song.</p>
<p>He&#8217;s growing up fast.  The boys and girls in the music industry may not even suspect just how fast he&#8217;s moving.</p>
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		<title>By: Joner</title>
		<link>http://www.thedavidchronicles.com/2008/11/the-jive-strategy/#comment-12789</link>
		<dc:creator>Joner</dc:creator>
		<pubDate>Thu, 13 Nov 2008 21:09:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.notingdavid.org/?p=562#comment-12789</guid>
		<description>I&#039;m really happy they put Desperate on the album.  I know that Jeff had reservations about it, but I think Jive was absolutely right to include it.

I love the whole pop-rock vibe.  At last there is someone who can sing about &quot;angst&quot; without making your ears bleed like 99% of the other &quot;rock &quot; singers out there today.

He truly sounds desperate on that song too...great job  David!</description>
		<content:encoded><![CDATA[<p>I&#8217;m really happy they put Desperate on the album.  I know that Jeff had reservations about it, but I think Jive was absolutely right to include it.</p>
<p>I love the whole pop-rock vibe.  At last there is someone who can sing about &#8220;angst&#8221; without making your ears bleed like 99% of the other &#8220;rock &#8221; singers out there today.</p>
<p>He truly sounds desperate on that song too&#8230;great job  David!</p>
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